Publishing Poynters

Book and Information-Marketing News and Ideas from Dan Poynter. April 01, 2003. Copyright Para Publishing. ISSN: 1530-5694. Published continually since 1986. Circ: more than 15,000. F-R-E-E We don't accept advertising. We don't share your email address. DanPoynter@ParaPublishing.com; http://ParaPub.com; 800-PARAPUB For the Small Print, scroll to end.

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IN THIS ISSUE

1. ParaNews
2. ParaTips
3. ParaResources
4. ParaThoughts
5. ParaFreebies
6. ParaCalendar
7. ParaHumor
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ParaNews

A. HERE ARE TOP TEN APRIL FOOL'S WEB JOKES. See

http://www.bayarea.com@e.la/?111b5

And the top 10/100 April Fool's hoaxes of all time

 http://www.museumofhoaxes.com@836.as/?1253d

B. LOSE AN HOUR APRIL 6. No fooling. Daylight Savings Time begins. For more April 1 material, proceed directly to ParaHumor, below.

C. AMAZON TO CHARGE ADVANTAGE VENDORS. On May 1st, Amazon.com Advantage will begin charging an annual fee, probably $49.95. Beginning with the March payment, an $8.00 fee will be applied to every payment made by paper check; Amazon will wait until the amount totals more than $100 before cutting a check. The fee does not apply to payments made via Electronic Funds Transfer (EFT).  

D. DAN POYNTER WILL BRING HIS BOOKS 101 AND BOOKS 201 PROGRAMS to the following cities over the next few months. See the ParaCalendar, below, for details.

Albany

Atlanta

Chemainus, BC

Chicago

Cocoa Beach

Denver

Fresno

Houston

Kalamazoo

Lombard, IL

Los Angeles

Minneapolis

Monterey

New York

Orlando

Pine Mountain, CA

Rochester

San Diego

San Francisco

Santa Barbara

Santa Fe

Santa Monica

Seattle

Singapore

Studio City

Tampa

Universal City

Washington, DC

E. REMAINDERS WANTED. Educational, religious, cooking, instructional, history, arts and architecture books.  C. Pettay, Innovative Solutions, 115 Inverness Approach, Roswell GA  30075, 770-643 2056, cpettay@aol.com,  tpettay@bellsouth.net

F. ALLEN KLEIN IS SEEKING MORE LIGHT-HEARTED STORIES about raising children for his next book, Humor and Parenting. He is a best-selling author and award-winning speaker. Send to Allen Klein, “Jollytologist,” humor@allenklein.com  

G. GET READY FOR THE BEA BOOK FAIR. Dan Poynter will be the sole speaker at the Wednesday, April 9 meeting of Book Publicists of Southern California, at Sportsmen's Lodge, 12833 Ventura Blvd., Studio City. Cocktails at 5:30 pm; dinner at 7. Reservations: $25. Contact Irwin Zucker 323-461-392l; $28 at door.

H. STORIES WANTED FOR CHICKEN SOUP'S LIFE LESSONS. Send accounts about what life has taught you and how to live life to its fullest. Stephanie wants teaching tales that inspire the reader to draw their own conclusions and insights from the story itself.  She is looking for real-life anecdotes that are instructive, personal wake-up calls that are enlightening.  For complete details, contact Stephanie Marston, samarston@earthlink.net

I. HOW GOOGLE GROWS...AND GROWS...AND GROWS. See

http://www.fastcompany.com/magazine/69/google.html

==> SEND YOUR NEWS ITEMS to DanPoynter@ParaPublishing.com

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If you want your book to sell like a book, it has to look like a book.

—Dan Poynter

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A. MR SELF-PUBLISHING'S NOTEBOOK is a collection of all the materials from (this) Publishing Poynters newsletter. You will discover 245 pages of book tips, resources, Freebies and humor. On a CD in MS-Word and PDF (can be read by both the PC and the Mac), items are easy to find and the links to Web sites are live. I figured that since I refer to these notes constantly, other authors and publishers would find them useful too. See

http://parapub.com/getpage.cfm?file=products.html

and scroll down.

Just $19.95 Grab your credit card and contact Para Publishing. Send your cc numbers and billing address to Info@ParaPublishing.com or call 1-800-PARAPUB (M-F, 9-5).

B. BOOK PROMOTION WORKSHOPS IN SANTA BARBARA are at Dan Poynter's home-office. 

The next workshop will be on July 19-20. For more information on this $695 event ($495 for the second person from the same company), see

http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=29919080

Or call 800-PARAPUB.

C. TO CHANGE YOUR SUBSCRIPTION ADDRESS to this ezine, please go to

http://parapublishing.com/getpage.cfm?file=/news.html. To recommend this ezine to another writer or publisher, simply forward the entire newsletter. He or she will thank you.

D. PEER REVIEW. We get our newsletter material from many sources. Occasionally, we get it wrong--or not quite right. Our readers let us know and then we correct the master newsletter before it is posted to our Web site. Thank you for your help. See back issues at

http://parapublishing.com/getpage.cfm?file=/news.html

E. SEE HOW eBOOKS ARE SOLD. The Self-Publishing Manual, Writing Nonfiction and Successful Nonfiction are available for just $5.95 in electronic download from CyclopsMedia.com. Now you can have a fully searchable edition of these bestsellers. http://www.cyclopsmedia.com/v3/catalog_writing.html

The first chapters are F-R-E-E. Visit the site and see how eBooks are sold.

F. HELP DAN POYNTER TO HELP OTHERS TO MAKE A DIFFERENCE AND MAKE A LIVING WITH A BOOK. Dan is bringing his book writing-publishing-promoting message to groups of writers, publishers and professional speakers. Now he wants to approach other people with a book inside them: consultants, coaches, mentors, professionals, clergy, and businesspeople. Contact Dan if you know of a group that would profit from his programs. DanPoynter@ParaPublishing.com

G. THE NEW BOOK MODEL SLIDE SHOW. Now you can get Dan Poynter's complete New Book Model slide show. Dan is criss-crossing North America to educate and thrill audiences on ways to use pioneering techniques and innovative technology to write, produce and promote books. More than 140 powerful slides on CD in PowerPoint.

NBM-PPT, ISBN 1-56860-081-X, $19.95 See

http://parapub.com/getpage.cfm?file=products.html

and scroll down.

Just $19.95 plus $2 for airmail shipping (plus $1.55 sales tax to addresses in California.) Grab your credit card and contact Para Publishing. Send your cc numbers and billing address to Info@ParaPublishing.com or call 1-800-PARAPUB (M-F, 9-5).

H. DAN POYNTER IS Mr SELF-PUBLISHING and one of his new URLs is

http://MrSelfPublishing.com. Click on it.


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ParaTips

A. SELLING TO SCHOOLS. I partner with my local school district to sell my books as a fundraiser.  Since it's a public school, the newspaper jumps on the press releases and writes articles. I get thousands of dollars worth of free publicity because it's a school doing the actual selling of my book. The school keeps 40% of list price as its fundraiser.  See this news article:    http://www.detnews.com/2003/nnwarren/0303/11/n11-104688.htm    

I started writing books after taking a 1/2 day seminar at the University of Hawaii Manoa during a vacation to Waikiki.  The teacher (Nancy Hanson I believe was her name) praised Dan Poynter non-stop for 4 hours, so I got the Dan Poynter book and started publishing my own books. It's really been easy for me :)

--Anton Anderssen

B. WORLD OF ENDS. What the Internet Is and How to Stop Mistaking It for Something Else. See

http://www.worldofends.com/

C. UNDERSTANDING GOOGLE RANKINGS. See

http://duncan.focuseek.com/2003/03/pagerank2.0/

D. THE ECONOMICS OF POD PUBLISHING. See

http://www.anvilpub.com/newpage16.htm

E. THE U.S. NATIONAL SECURITY CENTER HAS DISCOVERED THAT OVER 95 PERCENT OF SERIOUS SECURITY PROBLEMS can be taken care of by setting security settings and installing some patches. Get the current list of recommendations for your operating system at http://www.nsa.gov/snac .

--Jim Zinger. www.SUCCEED.org

F. Top Ten Windows tips. See

http://www.extremetech.com/article2/0,3973,938600,00.asp

And top ten hardware tips. See

http://www.extremetech.com/article2/0,3973,941554,00.asp

==> SHARE YOUR TIP. Send it to DanPoynter@ParaPublishing.com

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Agents might have time to return calls if they weren’t spending so many hours doing lunch.

—Dan Poynter

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A. BOOKSTORES ARE A LOUSY PLACE TO SELL BOOKS. Go into a bookstore and look around. How many people came in to buy a book on skydiving? Now visit a parachute store. How many are interested in a book on skydiving? There are many places to sell books besides bookstore. They are easier to reach, much more lucrative and a lot more fun. To start

Thinking Outside of the Book (trade), See

http://parapub.com/getpage.cfm?file=resource/promote.html

B. WHAT CAN THE PUBLISHERS MARKETING ASSOCIATION DO FOR YOU? See

http://www.pma-online.org/membonly.cfm

http://www.pma-online.org/memben.cfm

C. WANT TO SELL DAN POYNTERS BOOKS AND OTHER PRODUCTS? See

http://parapub.com/getpage.cfm?file=/resale.html


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ParaResources

A. LIST OF BOOK DISTRIBUTORS. See

http://www.newageretailer.com/editorial/content/distributors-02.asp#I

B. STYLE GUIDES

The Elements of Style

http://www.bartleby.com/reference/

Spot for Copy Editors

http://www.theslot.com/

C. ACRONYM FINDER

http://www.acronymfinder.com/

D. RESEARCH THE ORGANIZATION OR INDUSTRY YOU ARE WRITING about. http://www.corporateinformation.com/

==> SHARE YOUR RESOURCE. Send it to DanPoynter@ParaPublishing.com

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We don’t charge sales tax here, we just collect it for the state.

—Dan Poynter

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A. BOOK PROMOTION MAILING LISTS. Magazines, newsletters and other places to send review copies and news releases. See

http://parapub.com/maillist.cfm

B. NEED SOMEONE TO WRITE ADS OR NEWS RELEASES? See the Supplier List at

http://parapub.com/supplier.cfm?

C. NEED SOMEONE TO DESIGN AN AUDIO OR VIDEO PACKAGE? See the Supplier List at

http://parapub.com/supplier.cfm?

D. NEED A BAR CODE? See the Supplier List at

http://parapub.com/supplier.cfm?

E. NEED SOMEONE TO DESIGN, TYPESET AND LAYOUT YOUR BOOK? See the Supplier List at

http://parapub.com/supplier.cfm?

F. NEED A BROCHURE PRINTER? See the Supplier List at

http://parapub.com/supplier.cfm?

G. NEED A CONSULTANT ON BOOK PUBLISHING AND PROMOTING? See the Supplier List at

http://parapub.com/supplier.cfm?

H. NEED A COVER DESIGNER? See the Supplier List at

http://parapub.com/supplier.cfm?

I. NEED AN EDITOR OR PROOFREADER? See the Supplier List at

http://parapub.com/supplier.cfm?

J. NEED SOMEONE TO TAKE YOUR BOOK TO TRADESHOWS? See the exhibitor services on the Supplier List at

http://parapub.com/supplier.cfm?

K. NEED A FULFILLMENT SERVICE? See the Supplier List at

http://parapub.com/supplier.cfm?

L. NEED A GHOSTWRITER? See the Supplier List at

http://parapub.com/supplier.cfm?

M. NEED LEGAL HELP? See Lawyers on the Supplier List at

http://parapub.com/supplier.cfm? And

http://parapub.com/accessreport.cfm?report=113&refpage=business.html&userid=44388803

N. NEED SOMEONE TO EVALUATE YOUR MANUSCRIPT? See the Supplier List at

http://parapub.com/supplier.cfm?

O. NEED SOMEONE TO HELP YOU WITH BOOK MARKETING AND PROMOTION? See the Supplier List at

http://parapub.com/supplier.cfm?

P. NEED A BOOK PRINTER? See the Supplier List at

http://parapub.com/supplier.cfm?

Q. NEED SOMEONE TO GET YOU ON RADIO AND TV? See the Supplier List at

http://parapub.com/supplier.cfm?

R. NEED RADIO AND TV COACHING? See the Supplier List at

http://parapub.com/supplier.cfm?

S. WANT TO BREAK INTO PROFESSIONAL SPEAKING? SEE

http://parapub.com/supplier.cfm?

T. WANT TO MAKE A VIRTUAL (ONLINE) BOOK TOUR? See the Supplier List at

http://parapub.com/supplier.cfm?

U. WANT TO LEARN ABOUT BOOK PROMOTION AT A WORKSHOP? See the Supplier List at

http://parapub.com/supplier.cfm?

V. WANT A WEB SITE DESIGNED OR PROMOTED? See the Supplier List at

http://parapub.com/supplier.cfm?

W. WHERE IS DAN POYNTER? Find out when he will be speaking in your area. See

http://parapub.com/calendar.cfm?

X. WHO IS DAN POYNTER? SEE

http://parapub.com/getpage.cfm?file=/about.html

Y. GET A COMPLETE LIST OF DAN POYNTER'S BOOKS, REPORTS, DISKS, AND TAPES. See

http://parapub.com/getpage.cfm?file=products.html

Z. WHY PRINT AND MAIL MEDIA (PRESS) KITS? Save time and money, put your kit on your web site instead. For an example, see:

http://parapub.com/getpage.cfm?file=pressroom/pressroom.html

AA. BOOK PROMOTION WORKSHOPS IN SANTA BARBARA. Come to Dan's home-office to learn about book marketing with a small class of just 23 eager publishers. See

http://parapub.com/getpage.cfm?file=resource/edutrain.html

(scroll down)

BB. BOOK FULFILLMENT IS EXPENSIVE AND TIME-CONSUMING.  John Huenefeld says shipping books costs 7% to 14% of sales depending upon whether most of the books go out in single packages or by the carton. See

http://parapub.com/getpage.cfm?file=resource/fulfill.html

CC. BOOK PRODUCTION. Discover what you need to know on:

--Prepress: book design, typesetting & layout

--Printing and Printers: pBooks.

--Electronic books: eBooks, dBooks & aBooks.

See

http://parapub.com/getpage.cfm?file=resource/produce.html

DD. WANT DAN TO COME TO SPEAK TO YOUR GROUP? See

http://parapub.com/getpage.cfm?file=/speaking/online_form.html

EE. THE NEW BOOK MODEL. There is a faster, easier and cheaper way to produce a book today. See

http://parapub.com/getpage.cfm?file=newbook.html

Listen to Dan Poynter being interviewed on The New Book Model. Go to

http://parapub.com/getpage.cfm?file=/homepage.html

And scroll down to "On Air".

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ParaThoughts

A. DIGITAL PHOTOGRAPHY MAKES IT EASIER TO ALTER IMAGES. See if you can tell the real from the fake.

http://www.museumofhoaxes.com/tests/hoaxphototest.html

 

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ParaFreebies

A. WHAT IS ON-DEMAND PUBLISHING? F-R-E-E report explores a new trend that's taking the publishing world by storm by Penny Sansevieri. Request from

penny@booksbypen.com

B. F-R-E-E DOWNLOADABLE BUSINESS FORMS. This is a treasure trove of forms, procedures and checklists. See

http://www.officedepot.com/BusinessTools/forms/default.asp

C. READ WHAT THE BOOKSELLERS READ. Sign up for Bookselling This Week, featuring the latest news affecting booksellers and the bookselling industry. F-R-E-E. See

http://www.bookweb.org/products/5205.html

D. INCREASE SALES NOW. Learn simple, specific, effective tips that generate new business, build customer relationships and increase sales. F-R-E-E EZINE: Sign up to receive "Opening Doors & Closing Sales" by Wendy Weiss, "The Queen of Cold Calling" and author of "Cold Calling for Women: Opening Doors & Closing Sales." (And former attendee of Dan Poynters Book Marketing workshop!) (Your e-mail address will NOT be sold or shared -- we promise.) Subscribe NOW at http://www.wendyweiss.com

==> SHARE YOUR FREEBIE. Send it to DanPoynter@ParaPublishing.com

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You can’t deduct it if you don’t record it.

—Dan Poynter

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A. FOR LOTS OF F-R-E-E STUFF, see Freebies Magazine

http://www.Freebies.com

B. 20-PAGE HANDOUT FROM DAN'S NEW BOOK MODEL PRESENTATIONS. A $20.00 value. F-R-E-E. See

http://parapub.com/getpage.cfm?file=/speaking/handout_nbm.html

C. LIST YOUR BOOK(S) F-R-E-E ON THE PARA PUBLISHING WEB SITE. See

http://parapub.com/successstories.cfm

D. INFORMATION ON SETTING UP AND RUNNING YOUR PUBLISHING BUSINESS - F-R-E-E. See

http://parapub.com/getpage.cfm?file=resource/business.html

E. INFORMATION KITS ON SPECIFIC ASPECTS OF BOOKS – F-R-E-E. Each kit consists of more than eight pages of details, tips and resources. Each is geared to a level of The New Book Model.

=> Researching and Writing

=> Producing printed books, eBooks & dBooks.

=> Marketing, promoting & distributing.

See

http://parapub.com/getpage.cfm?file=/infokit.html

F. BOOK PROMOTION NEWSLETTER – F-R-E-E. Tell your writing and publishing friends about this ezine. Just forward the entire newsletter to them. See

http://parapub.com/getpage.cfm?file=/news.html

G. BOOK WRITING TIPS - F-R-E-E. See

http://parapub.com/getpage.cfm?file=resource/writing.html

H. MORE F-R-E-E STUFF. See

http://www.CoolSavings.com

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ParaCalendar

A. WHAT IS ON-DEMAND PUBLISHING? F-R-E-E report explores a new trend that's taking the publishing world by storm by Penny Sansevieri. Request from

penny@booksbypen.com

B. F-R-E-E DOWNLOADABLE BUSINESS FORMS. This is a treasure trove of forms, procedures and checklists. See

http://www.officedepot.com/BusinessTools/forms/default.asp

C. READ WHAT THE BOOKSELLERS READ. Sign up for Bookselling This Week, featuring the latest news affecting booksellers and the bookselling industry. F-R-E-E. See

http://www.bookweb.org/products/5205.html

D. INCREASE SALES NOW. Learn simple, specific, effective tips that generate new business, build customer relationships and increase sales. F-R-E-E EZINE: Sign up to receive "Opening Doors & Closing Sales" by Wendy Weiss, "The Queen of Cold Calling" and author of "Cold Calling for Women: Opening Doors & Closing Sales." (And former attendee of Dan Poynters Book Marketing workshop!) (Your e-mail address will NOT be sold or shared -- we promise.) Subscribe NOW at http://www.wendyweiss.com

==> SHARE YOUR FREEBIE. Send it to DanPoynter@ParaPublishing.com

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You can’t deduct it if you don’t record it.

—Dan Poynter

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A. FOR LOTS OF F-R-E-E STUFF, see Freebies Magazine

http://www.Freebies.com

B. 20-PAGE HANDOUT FROM DAN'S NEW BOOK MODEL PRESENTATIONS. A $20.00 value. F-R-E-E. See

http://parapub.com/getpage.cfm?file=/speaking/handout_nbm.html

C. LIST YOUR BOOK(S) F-R-E-E ON THE PARA PUBLISHING WEB SITE. See

http://parapub.com/successstories.cfm

D. INFORMATION ON SETTING UP AND RUNNING YOUR PUBLISHING BUSINESS - F-R-E-E. See

http://parapub.com/getpage.cfm?file=resource/business.html

E. INFORMATION KITS ON SPECIFIC ASPECTS OF BOOKS – F-R-E-E. Each kit consists of more than eight pages of details, tips and resources. Each is geared to a level of The New Book Model.

=> Researching and Writing

=> Producing printed books, eBooks & dBooks.

=> Marketing, promoting & distributing.

See

http://parapub.com/getpage.cfm?file=/infokit.html

F. BOOK PROMOTION NEWSLETTER – F-R-E-E. Tell your writing and publishing friends about this ezine. Just forward the entire newsletter to them. See

http://parapub.com/getpage.cfm?file=/news.html

G. BOOK WRITING TIPS - F-R-E-E. See

http://parapub.com/getpage.cfm?file=resource/writing.html

H. MORE F-R-E-E STUFF. See

http://www.CoolSavings.com


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ParaHumor

Here is something funny we have found on books, writing, publishing, authors and/or words. If you have a laugh to share, please send it to DanPoynter@ParaPublishing.com

A. APRIL PUBLISHING HEADLINES

--Michael Larsen Confesses: Agents are really 85% hope -- and 15% commission.


--PMA moving headquarters from Los Angeles to Bismarck, North Dakota; Hope is for fewer member visits.


--Tom Antion designs computer program that will read your mind and write your book automatically.


--Greg Godek proven a fraud; there are only 1000 ways to be romantic. Exaggeration exposed.


--PMA Newsletter ceases publication; no one in the organization can write.


--Gordon Burgett publishes bestseller. Book contains credit card and Social Security numbers of all PMA members.

B. A. URBAN LEGENDS EXPOSED. See

http://www.computerworld.com/news/2002/story/0,11280,74994,00.html

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Only two people make money on a book: the printer and the investor.

—Dan Poynter

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Smile

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THE SMALL PRINT

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PLEASE RECOMMEND THIS NEWSLETTER to anyone you know that is interested in selling more books or wants to know where the publishing industry is headed. Just click on "Forward" in your email program.

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TIME TO SHARE. Please send your news items and promotion ideas to DanPoynter@ParaPublishing.com


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